According to Paivio's dual-coding theory
A) words are easier to encode than images.
B) abstract words are easier to encode than concrete words.
C) visual imagery may hinder the retrieval of words.
D) it should be easier to remember the word "banana" than the word "justice."

Question

Quizplus · Accepted Answer

According to Paivio's dual-coding theory, concrete words (such as "banana") are easier to remember than abstract words (such as "justice") because they can be encoded both visually and verbally, creating multiple pathways for retrieval. Therefore, it should be easier to remember the word "banana" than the word "justice."

According to Paivio's Dual-Coding Theory