Research on factors contributing to building relationships seems to support the adage,
A)"similarity breeds contempt."
B)"similarity breeds liking."
C)"similarity builds uncertainty."
D)"similarity builds discrimination."

Question

Quizplus · Accepted Answer

Research in social psychology consistently finds that similarity in attitudes, values, interests, and other characteristics tends to lead to liking and attraction between people, supporting the idea that "similarity breeds liking." This is often explained by the reinforcement theory, where similar attitudes and values are reinforcing and lead to positive interactions and evaluations.

Research on Factors Contributing to Building Relationships Seems to Support