One of Canada's largest financial service providers wanted to develop a customer-focused sales and service culture.The top management developed the main messages,which were consistently communicated to all levels of employees throughout the organization.This is an example of _____ communication.
A) downward
B) upward
C) horizontal
D) informal

Question

One of Canada's largest financial service providers wanted to develop a customer-focused sales and service culture.The top management developed the main messages,which were consistently communicated to all levels of employees throughout the organization.This is an example of _____ communication.
A) ​downward 
B) ​upward 
C) ​horizontal 
D) ​informal

Quizplus · Accepted Answer

The Answer is A

One of Canada's Largest Financial Service Providers Wanted to Develop