Anthony writes notes that answer the questions, "what will customers say about me in three years?" "what will the marketing be like?" and "how will the company be run on a day-by-day basis?" These questions are part of the:

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The questions "what will customers say about me in three years?" and "what will the marketing be like?" pertain to creating a Vivid Vision, which is a key component of the Vivid Vision Checklist. The question "how will the company be run on a day-by-day basis?" may be included in the Vivid Vision or in other plans such as the operational plan or the management plan, but it is not specific enough to categorize the questions as part of a particular checklist or plan. The financial plan is unrelated to these questions.

Anthony Writes Notes That Answer the Questions, "What Will Customers