Even though you may not be profitable, investors will want to know how many customers you have because it will show potential ______.

Question

Quizplus · Accepted Answer

Investors are interested in the potential of scaling the business, which can only happen when there is a sufficient customer base. The number of customers shows the size of the potential market for the product or service and whether it's possible to expand. Customer satisfaction, marketability, and revenue are all important factors, but they are secondary to the ability to scale the business.

Even Though You May Not Be Profitable, Investors Will Want