Research has shown that mere __________ to any stimulus increases the likelihood that people will like it and react favorably to it.

Question

Quizplus · Accepted Answer

Research has consistently shown that mere exposure to any stimulus, such as a person, product, or advertisement, increases the likelihood that people will like it and react favorably to it. This is called the mere-exposure effect or the familiarity principle. Repeated exposure to a stimulus without any negative consequences creates a sense of comfort and familiarity, which leads to more positive attitudes towards it.

Research Has Shown That Mere __________ to Any Stimulus Increases