The selection of a target audience who will be the intended recipient of a health behavior message is called

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Market segmentation is the process of dividing a larger population into smaller subgroups based on certain characteristics, such as age, gender, health status, or behavior. This allows health professionals to tailor their messages to specific groups in order to increase the effectiveness and relevance of the message. Market audience and market selection are not commonly used terms in this context, and market variation does not accurately describe the process of targeting a specific audience for a health behavior message.

The Selection of a Target Audience Who Will Be the Intended