The settings in which personal selling is used are typically more distracting than those in which nonpersonal mass media are used.

Question

Quizplus · Accepted Answer

The statement is false. The first sentence implies that personal selling is used in distracting settings, but the second sentence contradicts this by stating that the setting for personal selling (even with a group of salespeople or decision makers present) is less distracting than nonpersonal mass media.

The Settings in Which Personal Selling Is Used Are Typically