Solved

Which of the Following Is the Best Example of the Use

Question 67

Multiple Choice

Which of the following is the best example of the use of puffery in advertising?


A) A bank advertises free checking with a minimum balance of $1,000.
B) A tire manufacturer advertises a 50,000-mile guarantee for its tires.
C) A manufacturer of premium chocolates claims that it makes the finest chocolates in the world.
D) A popular shampoo brand advertises that it has been proven to be effective in preventing dandruff.
E) A provider of courier services advertises guaranteed overnight delivery servicE.In the above scenario, the manufacturer of premium chocolates claiming that it makes the finest chocolates in the world is using puffery in advertising.Puffery has been legally defined as "advertising or other sales presentations which praise the item to be sold with subjective opinions, superlatives, or exaggerations, vaguely and generally, stating no specific facts."

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents