Public relations efforts are often targeted to more than one group of individuals.
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Q13: Public relations is usually controlled by a
Q14: Public relations is typically a short-term strategy,
Q15: Publicity is always positive and is always
Q16: Community members and customers of a firm
Q17: Ads themselves can be the focus of
Q19: To be used by the press, information
Q20: Since public relations communications are not perceived
Q21: The new role of PR differs from
Q22: According to Thomas. L. Harris, public relations
Q23: One of the reasons why corporate advertising
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