Advertisers who target their advertising based on the information provided on webpages are using:
A)behavioral targeting.
B)advertising allowance analysis.
C)rich media marketing.
D)database marketing.
E)contextual advertising.

Question

Quizplus · Accepted Answer

Advertisers who target their advertising based on the information provided on webpages are using contextual advertising. Contextual advertising is a type of targeted advertising that displays ads on a webpage based on the content of that page. It uses algorithms to analyze the page and determine the most relevant ads to display to the viewer. It is different from behavioral targeting, which tracks a user's online behavior to determine the most appropriate ads to display.

Advertisers Who Target Their Advertising Based on the Information Provided