A magazine ad for pet health insurance contains both a toll-free number and a website URL in order to enable readers to obtain further information. This ad is an example of combining direct marketing with:
A) trade promotions.
B) public relations.
C) advertising.
D) personal selling.
E) consumer promotions.
Correct Answer:
Verified
Q16: One disadvantage associated with direct marketing is
Q17: Direct marketing is synonymous to direct-response media.
Q18: The two-step approach to direct marketing essentially
Q19: In the two-step approach to direct marketing,
Q20: One of the major factors contributing to
Q22: _ and direct selling are two methods
Q23: Joy receives print ads from Beryl Inc.,
Q24: The two methods of personal selling used
Q25: Which of the following events is considered
Q26: The Florence County Museum called a press
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