Which of the following is a primary advantage of magazines?
A)High selectivity
B)Low clutter level
C)Low lead time
D)High reach
E)Large frequency

Question

Quizplus · Accepted Answer

Magazines offer high selectivity because they target specific interest groups, demographics or industries. This enables advertisers to effectively reach their desired audience with tailored messages. Unlike other media, magazines have a higher level of engagement as readers often spend more time with them, which makes them more receptive to advertising messages.

Which of the Following Is a Primary Advantage of Magazines