When Platinum Motors Inc. was preparing to introduce a new model, ads were run for several weeks that talked about the new car but never showed it. This is an example of _____ advertising.
A)reminder
B)transformational
C)teaser
D)emotional
E)consumer-generated

Question

Quizplus · Accepted Answer

The scenario described is an example of teaser advertising, where the focus is to tease and create anticipation about a new product without revealing it.