One major problem affecting supply chains are ripple effects referred to as the multiplier effect.

Question

Quizplus · Accepted Answer

The ripple effects in supply chains are often referred to as the "bullwhip effect," not the "multiplier effect." The bullwhip effect describes how small fluctuations in demand at the retail level can cause progressively larger fluctuations in demand at the wholesale, distributor, manufacturer, and raw material supplier levels.

One Major Problem Affecting Supply Chains Are Ripple Effects Referred