Peter's mental representation of Canada Day includes associations (fireworks), attitudes (it will be fun to picnic with the whole family), and expectations (it is probably going to be crowded at the park on July 1). They are all part of his:
A) proposition concerning the holiday.
B) heuristic of the holiday.
C) nonconscious processing regarding the holiday.
D) cognitive schema for the holiday.

Question

Quizplus · Accepted Answer

Peter's mental representation of Canada Day, which includes associations, attitudes, and expectations, is best described as his cognitive schema for the holiday. A cognitive schema is an organized network of knowledge, beliefs, and expectations that an individual holds about a given concept or domain. Peter's cognitive schema for Canada Day includes his beliefs about what the holiday entails (fireworks), his attitudes towards it (fun to picnic with the whole family), and his expectations about how it will be (crowded at the park on July 1).

Peter's Mental Representation of Canada Day Includes Associations (Fireworks), Attitudes