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How Do Fast-Food Restaurants Rationalize the Process of Providing Food

Question 96

Multiple Choice

How do fast-food restaurants rationalize the process of providing food to customers, according to Robin Leidner in Fast Food, Fast Talk?


A) They ask employees to always use customers' first names.
B) They tailor each workstation to an employee's unique personal qualities.
C) They focus on giving each customer a unique eating experience.
D) They developed standardized scripts for employees to use when dealing with customers.

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