Welcome to the Real World
As a recent business graduate from a prestigious business school, Malcolm joined a firm where managers identify popular social needs such as community service and environmental concerns in addition to making a profit.In this organisation, managers respond to what they feel are important social needs.
-Refer to Welcome to the Real World (Scenario).Malcolm found many arguments for and against the active pursuit of social responsibility.Which of the following is one argument for pursuing social responsibility?

Question

Quizplus · Accepted Answer

Pursuing social responsibility can improve a company's public image, which can lead to increased customer loyalty and positive publicity. This can help attract and retain customers, which ultimately leads to increased profits.