________ is an approach to managing in which the organisation's values guide employees in the way they do their jobs.
A)Cause-related marketing
B)Values-based management
C)Ethical marketing
D)Belief management
E)Value management

Question

Quizplus · Accepted Answer

Values-based management is an approach to managing in which an organisation's values guide employees in the way they do their jobs. This approach emphasises the importance of understanding and aligning with the organisation's values to achieve long-term success. Cause-related marketing refers to a company's efforts to support a particular cause or social issue through its marketing campaigns, while ethical marketing focuses on promoting ethical practices in the marketing profession. Belief management and value management are not commonly used terms in management practices.

________ Is an Approach to Managing in Which the Organisation's