Grouping sporting equipment in one area, men's clothing in another area and cosmetics in a third area is an example of what kind of departmentalisation?
A)customer
B)product
C)geographic
D)process
E)outcome

Question

Quizplus · Accepted Answer

The departmentalisation based on products groups together activities and resources that are involved in producing and selling a particular category of products or services. In this case, sporting equipment, men's clothing, and cosmetics are different product categories, which are grouped in separate areas. Therefore, this is an example of product departmentalisation.

Grouping Sporting Equipment in One Area, Men's Clothing in Another