Which statement would NOT be considered an "itch" according to the needs analysis model?
A) ABC Inc. notices an increase in customer complaints
B) ABC Inc. notices a decrease in productivity across all its business units
C) ABC Inc. is faced with decreasing revenues and increasing costs
D) ABC Inc. notices a decrease in employee absenteeism

Question

Quizplus · Accepted Answer

An "itch" according to the needs analysis model is a problem or an opportunity that needs to be addressed. Option D, noticing a decrease in employee absenteeism, is not a problem or an opportunity that needs to be addressed and is therefore not an "itch."

Which Statement Would NOT Be Considered an "Itch" According to the Needs