Measuring the success of its Internet-based sales effort is essential if a company is to remain relevant to customers whose tastes, needs, and preferences are always changing.
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Q10: Online and Internet-influenced sales account for _
Q11: Research indicates that younger audiences do not
Q12: A survey reports that 84 percent of
Q13: The Web typically lacks the ability to
Q14: More than 75 percent of small business
Q16: E-commerce is replacing traditional retailing.
Q17: Which of the following is an important
Q18: All of the following represent benefits of
Q19: Companies quickly learn that setting up a
Q20: To avoid unpleasant surprises in launching an
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