In which of the following instances are industry members not subject to stronger competitive pressures from substitute products?
A)The costs to buyers of switching over to the substitutes are low.
B)Buyers are dubious about using substitutes.
C)The quality and performance of the substitutes are well-matched to what buyers need to meet their requirements.
D)Buyer brand loyalty is weak.
E)Substitutes are readily available at competitive prices.

Question

Quizplus · Accepted Answer

Buyers being dubious about using substitutes indicates a hesitancy or lack of trust towards substitute products, which in turn means that the competitive pressure from these substitutes on the industry members is weaker. This is because if buyers are unsure or skeptical about the substitutes, they are less likely to switch from the current products or services they are using, reducing the competitive threat posed by substitutes.

In Which of the Following Instances Are Industry Members Not