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A Generic Strategy to Become an Industry's Overall Low-Cost Provider

Question 37

Multiple Choice

A generic strategy to become an industry's overall low-cost provider would not be particularly well-matched to a customer-market characterized by


A) offerings of rival firm that are essentially identical and readily available from many eager sellers.
B) limited possibilities to achieve differentiation that have value to buyers.
C) price competition among rival sellers is especially vigorous.
D) widely varying buyers' needs and special requirements, and the prices of substitute products are relatively high.
E) a few, large-volume buyers account for the preponderance of industry sales.

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