The competitive advantage of a best-cost provider like Trader Joe's is
A)having the best value chain in the industry.
B)its brand name reputation.
C)its capability to incorporate upscale or attractive attributes into its product offerings at lower costs than rivals.
D)a distinctive competence in delivering top-notch quality and customer service.
E)a distinctive competence in supply chain management.

Question

Quizplus · Accepted Answer

The competitive advantage of a best-cost provider like Trader Joe's is its capability to incorporate upscale or attractive attributes into its product offerings at lower costs than rivals. This allows them to offer high-quality products at a lower price point, which attracts customers who are looking for both value and premium attributes. This unique combination gives Trader Joe's a competitive advantage over other retailers.

The Competitive Advantage of a Best-Cost Provider Like Trader Joe's