Cross-business strategic fit in a diversified enterprise is not normally achieved when
A) the management know-how accumulated in one business is transferable to the other.
B) two businesses present opportunities to economize on marketing, selling, and distribution costs.
C) related diversification produces a synergistic performance outcome.
D) the value chain activities of unrelated businesses possess economies of scope and good financial fit.
E) a company can transfer its brand-name reputation to the products of a newly acquired business and add to the competitive power of the new business.
Correct Answer:
Verified
Q17: The decision to pursue diversification requires management
Q18: Diversifying into new businesses can be considered
Q19: It becomes particularly urgent for a company
Q20: Apple's $3 billion acquisition of Beats Electronics
Q21: Procter & Gamble's acquisition of Gillette was
Q23: Strategic fit between two or more businesses
Q24: One strategic fit-based approach to related diversification
Q25: Tanisha is CEO of a multinational corporate
Q26: Unrelated businesses
A)sell products from the different businesses
Q27: What is the difference between economies of
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