Creating programming that is interesting enough to attract people to watch it or listen to it and then interrupting the programming to bring viewers a commercial message is a technique of ________.

Question

Quizplus · Accepted Answer

The given scenario describes the interruption-disruption model where viewers are attracted to interesting programming but are interrupted with commercial messages. This model is commonly used in traditional television and online video streaming services. Search engine marketing, social entertainment, the horizontal revolution, and cloud computing are not relevant to this scenario.

Creating Programming That Is Interesting Enough to Attract People to Watch