Word of mouth often comes with social pressure to conform.

Question

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Word of mouth involves communication between individuals and can create a social pressure to conform to the opinions or recommendations expressed by others. This is because people often want to fit in with their social group and avoid being seen as deviating from the norm or being out of touch. This can lead to a snowball effect where more and more people adopt the same opinions or behaviours based on the influence of those they trust and respect.

Word of Mouth Often Comes with Social Pressure to Conform