Solved

A Researcher Might Test a Hypothesis That TV Commercials Reinforce

Question 51

Multiple Choice

A researcher might test a hypothesis that TV commercials reinforce traditional sex-role attitudes by sampling a large number of ads that aired during a certain period of time,and comparing the occupations that male versus female actors portrayed.Which of the following types of research approaches is being employed here?


A) text mining
B) content analysis
C) sentiment analysis
D) opinion mining
E) netnography

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents