The term greenwashing refers to ______.
A)a superficial claim to green practices
B)painting objects green as a way to demonstrate commitment to sustainability
C)a genuine commitment to sustainability
D)a genuine commitment to environmental conscientiousness

Question

Quizplus · Accepted Answer

Greenwashing refers to making a superficial or false claim to green or sustainable practices without any actual effort or commitment towards environmental sustainability. It is a marketing tactic to lure and deceive consumers into buying products or services on the premise of environmental friendliness. The term 'green' is often associated with nature, environmentalism, and sustainability. Hence, painting objects green alone cannot demonstrate a commitment to sustainability, and genuine commitment to environmental conscientiousness fall under the opposite of greenwashing.

The Term Greenwashing Refers to ______