Innovative Holdings Group holds a diverse portfolio of business interests including several stars.What does having stars mean for Innovative's strategies?
A)Innovative should monitor the stars and divest itself of those that do not perform well.
B)Innovative is likely to experience cash shortfalls in the near future.
C)Innovative needs to divest itself of all of the stars before they explode.
D)Innovative can afford to invest in riskier businesses.
E)Innovative should plow profits into the stars to take advantage of their expanding markets.

Question

Quizplus · Accepted Answer

Stars are business units with high market growth and high market share, and investing in them can help capitalize on their potential for growth and profitability.

Innovative Holdings Group Holds a Diverse Portfolio of Business Interests