A/B testing is an unethical practice.

Name: A/B testing is an unethical practice.
Brand: Quizplus
Rating: 4.9 (50 reviews)

Question

Quizplus · Accepted Answer

A/B testing, when done ethically and with proper user consent, can lead to better user experiences and product improvements. However, if done without proper informed consent or unfairly manipulating variables, it can be seen as unethical. It is important to follow ethical guidelines when conducting A/B testing.

A/B Testing Is an Unethical Practice