A computer magazine routinely sells or rents mailing lists of its subscribers to local computer stores.The magazine classifies its customers into categories based on their completing a comprehensive questionnaire.The magazine's practice constitutes a(n)________.
A) ethical practice
B) invasion of privacy
C) vertical cooperative promotion
D) horizontal cooperative promotion

Question

Quizplus · Accepted Answer

The magazine's practice of selling or renting its subscribers' mailing lists without obtaining explicit consent from the subscribers can be considered an invasion of privacy. While the magazine may have classified its customers based on a questionnaire, it is still important to give subscribers the option to opt-out of having their information shared with third parties.

A Computer Magazine Routinely Sells or Rents Mailing Lists of Its