The point of indifference between two cities or communities in Reilly's law most closely corresponds to ________.
A) Huff's law based on 50 percent probability of consumer shopping
B) a 50 percent index of retail saturation
C) a saturated retail trading area
D) a 0.50 economic base index for an area

Question

Quizplus · Accepted Answer

Reilly's law of retail gravitation is used to predict how consumers will choose between two competing commercial centers. The point of indifference between two cities or communities, according to Reilly's law, is where a consumer is indifferent to shopping at either location, which closely corresponds to Huff's law based on a 50 percent probability of consumer shopping. This is because both laws deal with probabilities of consumer choices between different shopping locations.

The Point of Indifference Between Two Cities or Communities in Reilly's