Which of the following activities is included in customer relationship management?
A) procurement
B) marketing
C) bill of materials
D) payroll

Question

Quizplus · Accepted Answer

Customer relationship management (CRM) is focused on developing and maintaining relationships with customers. Marketing is a key component of CRM as it involves promoting products and services to current and potential customers. Procurement, bill of materials, and payroll are not directly related to CRM.

Which of the Following Activities Is Included in Customer Relationship