The first step in establishing corporate entrepreneurship in an organization is:

Question

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Securing commitment from top management is the first step in establishing corporate entrepreneurship because without their buy-in, it is unlikely that the organization will prioritize and invest in entrepreneurial activities. Once top management is committed, they can provide resources, set goals and objectives, and create a culture that supports and encourages innovation and risk-taking. Finding mid-level managers, developing customer relationships, and increasing productivity may all be part of the process, but they are not the first step.

The First Step in Establishing Corporate Entrepreneurship in an Organization