A narrow-scope market strategy:
A) does not provide the entrepreneur an opportunity to build up specialized knowledge and expertise.
B) provides substantial protection against competitors.
C) is like putting all your eggs in one basket.
D) can be thought of as taking a "portfolio" approach to dealing with uncertainties.

Question

A narrow-scope market strategy: 
A) does not provide the entrepreneur an opportunity to build up specialized knowledge and expertise.
B) provides substantial protection against competitors.
C) is like putting all your eggs in one basket.
D) can be thought of as taking a "portfolio" approach to dealing with uncertainties.

Quizplus · Accepted Answer

A narrow-scope market strategy focuses on a specific niche or segment, which can be risky as it limits diversification, akin to "putting all your eggs in one basket."

A Narrow-Scope Market Strategy