Reduction of the role played by the consumer is an effective way of improving productivity and decreasing the cost of the service.
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Q2: Both manufacturing and services can suffer from
Q3: The fact that services can be inventoried
Q4: From a marketing perspective, services, unlike goods,
Q5: Sharing service resources among customers presents a
Q6: The consumer participates in the service process,
Q8: In contrast to manufacturing, the aesthetics of
Q9: A study of service systems must begin
Q10: The service experience defined as escapism requires
Q11: The classification of service systems using the
Q12: It is convenient and often necessary to
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