ESPN makes revenue both from people who do watch the sports channel and people who do not.

Question

Quizplus · Accepted Answer

ESPN generates revenue not only from cable and satellite providers who pay to carry the channel, but also from advertising and sponsorship deals, merchandise sales, and licensing agreements for digital platforms. Even those who do not watch the channel may indirectly contribute to ESPN's revenue through advertising dollars spent by marketers who want to reach the channel's viewership.

ESPN Makes Revenue Both from People Who Do Watch the Sports