Bernays used the term opinion leadership to refer to which of the following?
A) leading the public to an opinion with advertising
B) using respected individuals to influence members of the community
C) electing local leaders based on the opinions they promote
D) feeding opinions to the media to lead public opinion
Correct Answer:
Verified
Q12: A press conference is a tool primarily
Q13: An intranet is a tool to communicate
Q14: According Edward Bernays,public relations campaigns should be
Q15: Press agentry differed from more contemporary forms
Q16: Why did the Coca-Cola company create Coke
Q18: Domino's Pizza had a major public relations
Q19: Many organizations have started intranets,which can be
Q20: P.T.Barnum accused himself of fraud under a
Q21: The ROPES public relations process includes research,objectives,programming,evaluation,and
Q22: The Keurig 2.0 case study of consumers
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents