A sequential set of analyses and choices that can increase the likelihood that a firm will choose a strategy that generates competitive advantages is the
A) organizational change process.
B) strategic management process.
C) mission statement process.
D) goal setting process.

Question

Quizplus · Accepted Answer

The strategic management process involves a series of steps including analysis, strategy formulation, strategy implementation, and strategy evaluation. Through this process, a firm can identify its strengths and weaknesses, evaluate the external environment, and develop strategies to create and sustain competitive advantage. The other options may be components of the strategic management process but do not encompass the entire process.

A Sequential Set of Analyses and Choices That Can Increase