Which trait reflects the tendency of a consumer to exercise restraint when facing purchases and using resources?

Question

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Frugality refers to the tendency of a consumer to exercise restraint when making purchases and using resources. It suggests that individuals are careful about their spending habits and are mindful of their finances. Conscientiousness, on the other hand, reflects a person's tendency to be responsible, dependable, and reliable, and may not necessarily be related to financial behavior. Stinginess implies an excessive focus on avoiding or minimizing expenses, while materialism suggests a strong desire for material possessions and a focus on consumerism.

Which Trait Reflects the Tendency of a Consumer to Exercise