It is often useful to look at demographic variables such as age, income, and education by postal codes. Which type of technique is this an example of?

Question

Quizplus · Accepted Answer

This is an example of geodemographic analysis, which involves analyzing demographics and other data by geographic location, often using postal codes as a unit of analysis. This technique can provide useful insights into consumer behavior and market segmentation.

It Is Often Useful to Look at Demographic Variables Such