To "preempt" an entrant, a firm can occupy existing and potential strategic niches to reduce the range of opportunities open to potential entrants

Question

Quizplus · Accepted Answer

Preemptive strategies involve taking actions to limit the opportunities available to potential entrants, and one way to do this is by occupying strategic niches in the market. By doing so, a firm can make it difficult or unprofitable for new entrants to compete effectively.

To "Preempt" an Entrant, a Firm Can Occupy Existing and Potential