Companies that own industry standards earn about the same returns as those companies with other competitive advantages.

Name: Companies that own industry standards earn about the same returns as those companies with other competitive advantages.
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Question

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Companies that own industry standards often earn higher returns than those with other competitive advantages because they can set the rules of the game in their favor, leading to increased market share, pricing power, and barriers to entry for competitors.

Companies That Own Industry Standards Earn About the Same Returns