Which of the following would explain why the risk of losing money would keep someone from investing in the stock market

Question

Quizplus · Accepted Answer

Loss aversion refers to the tendency to avoid losses more strongly than to achieve gains. In the context of investing, individuals may avoid investing in the stock market because they fear the possibility of losing money. This fear of loss overrides the potential gains that could be made through investing, leading the individual to avoid the stock market altogether.

Which of the Following Would Explain Why the Risk of Losing