Which of the following is an example of promotion in the marketing mix?
A)quantifying of a value in exchange for a company's offering
B)making the best decision that satisfies the bottom line
C)making an offering available to the customer
D)designing and developing communication materials

Question

Quizplus · Accepted Answer

Designing and developing communication materials is an example of promotion in the marketing mix, which includes advertising, personal selling, sales promotions, direct marketing, and public relations. Promotion is used to communicate the value proposition of a product or service to potential customers, create brand awareness, and persuade customers to make a purchase.

Which of the Following Is an Example of Promotion in the Marketing