A customer entered the Hornady store, which sells no chalk pool cues, a salesperson approached her and said, "Hornady pool cues are the cues you ought to buy. They are the most uniform in size and shape, and they are made of pure wood. Our cue is used by the Billiards World Champion." What was the salesperson describing?

Question

Quizplus · Accepted Answer

The salesperson is describing Hornady's competitive advantage by emphasizing the uniformity in size and shape of their cues, the use of pure wood, and the fact that their cue is used by the Billiards World Champion.

A Customer Entered the Hornady Store, Which Sells No Chalk