Business customers have different wants and needs than consumers. Name three different needs of business-to-business customers. Are there any ways business purchasing behaviour is similar to consumer buying behaviour? If so, describe the similarities.

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The Answer of Business customers have different wants and needs than consumers. Name three different needs of business-to-business customers. Are there any ways business purchasing behaviour is similar to consumer buying behaviour? If so, describe the similarities.

Business Customers Have Different Wants and Needs Than Consumers