The Dr Pepper Snapple Group produces several different brands of beverages including 7UP, Canada Dry, Dr Pepper, Hawaiian Punch, and Snapple. What is this an example of?
A)the company's product line width
B)the company's product mix
C)the company's product line depth
D)the company's marketing mix

Question

Quizplus · Accepted Answer

The Answer of The Dr Pepper Snapple Group produces several different brands of beverages including 7UP, Canada Dry, Dr Pepper, Hawaiian Punch, and Snapple. What is this an example of?
A)the company's product line width
B)the company's product mix
C)the company's product line depth
D)the company's marketing mix

The Dr Pepper Snapple Group Produces Several Different Brands of Beverages